Transform your brochure website into an infrastructure for new business.
Website Design & Development
Your website is the cornerstone to your online presence: it builds credibility, establishes trust, and guides your visitors along their journey to becoming patients. But that’s just the beginning…
An infrastructure for new business
97% of your website visitors aren’t ready to buy. So practices that consistently capture more leads than their competitors do so by creating a system within their websites– an infrastructure– for converting casual visitors to consultations, even when they sleep.>
Your message, in the palm of your patient’s hand
Mobile internet usage now exceeds desktop usage, which means that a mobile-friendly website built for a mobile-first world nestles your message in the palm of your patient’s hand, everywhere she goes. You’re either a thumb swipe away or irrelevant.
Answers for those who won’t ask
Patients now prefer to complete most of their decision-making process without ever calling your practice. A good website acts like sticky paper while your patients hide behind the anonymity of the internet by keeping them within your ecosystem until they’re ready to buy.
The north star of your business
Your website is more than a foundation for commerce: it’s the anchor of your brand identity, a resource for prospective patients, and a home for thoughts, ideas, and inspiration. Above all, it’s the north star of your business, the destination for every patient at some point in their journey.
Dr. Parvin Khinda
Cosmetic dermatologist, Kaya Cosmetics
The cornerstone to your online presence
- 38% of people will stop engaging with a website if the content/layout is unattractive~ Adobe
- 80% of people will stop engaging with content that doesn’t display well on their device~ Adobe
- 40% of website users abandon a website that takes more than 3 seconds to load~ KissMetrics
- 75% of people will judge the credibility of your business based on your website alone~ Stanford University
A system for new business
More than a brochure
Incredible doctors. Incredible results.
Dr. Adam Lowenstein
Plastic Surgeon, Montecito Plastic SurgeryView Case Study
Practice Manager, Cole Aesthetic Center
Dr. David Mashhadian
Plastic Surgeon, Rodeo Surgical Arts
Dr. Jeff Burchill
Founder, Dermacare Skin Care ClinicsView Case Study
Frequently Asked Questions
1WHY DO I NEED A NEW WEBSITE?Gone are the days when a beautiful website could differentiate your practice from the competition. Today, everyone has a beautiful website. But not everyone has the substance inside that website to meet the expectations of their patients, like information, emotion, visuals, and experience.
2WHAT CMS DO YOU BUILD YOUR WEBSITES ON?We build all of our websites on WordPress, the same CMS as the New York Times, National Geographic, and Forbes magazine. In fact, WordPress is the most widely used CMS in the world, powering a staggering 26% of the web. It’s easy to manage and update on your own, too.
3HOW MUCH DO WEBSITES COST?Websites can cost between $3,000-$12,000 depending on the overall scope of the project and whether or not you choose a theme or a custom design. It’s not uncommon to find freelancers offering sites for $1,000 or less, but little, if any, thought is given to how these sites will facilitate your entire marketing program.
4HOW LONG DOES IT TAKE TO LAUNCH A NEW SITE?90 days. But this requires due diligence on the clients end, too. For example, if the client misses important deadlines for sending content to design, the launch date can get pushed back. But if both parties deliver on schedule, you’ll have a brand new website in 90 days.
5WILL I OWN THE SITE AFTER IT’S LIVE? OR DO I LEASE IT MONTHLY?100% owned. We won’t hold you hostage with a monthly lease for a site you already paid for (yup, it happens). Once you pay for your site, it’s all yours, even if we part ways- the graphics, the content, the plugins… everything.
6HOW MUCH INPUT WILL I HAVE IN DESIGN?A lot! Every website design is a collaborative effort, and we want to ensure your new website reflects your brand identity, personality, style, and audience. So we include you on everything, from colors and fonts to function and features.
How to choose a website agency for your practice
Free tips, tools, and insights for evaluating your next social media agency. 100% unbiased goodness, because there’s a chance we’re not a good fit either.